DEFINITELY MAYBE 30TH ANNIVERSARY
7L x OASIS
NEW FOR SS25
VORTEX SYSTEM
Redefining Performance, Style, and Innovation
Military-Inspired & Sustainably Engineered
7L is a pioneering fashion brand that fuses military-grade functionality with contemporary design, setting a new benchmark for performance-driven style. Drawing inspiration from the U.S. Military’s Extended Cold Weather Clothing System (ECWCS), 7L blends advanced material sciences with innovative technologies to create apparel that meets the demands of both modern urban life and extreme environments. At its core, 7L is committed to sustainable innovation, modernising timeless silhouettes while championing creativity and environmental responsibility. The result is a collection that speaks to both fashion-forward thinkers and function-focused wearers, carving a unique space in the future of fashion.
SEVEN LAYER
WHO ARE WE?
ABOUT
Manchester-based SEVEN LAYER is a luxury performance brand known for its innovative designs, use of advanced technology, craftsmanship and unique style.
INSPIRED BY
Initially inspired by ECWCS (Extreme Cold Weather Clothing System), the archival foundation of the US military layering system, SEVEN LAYER integrates lifestyle-led functional garments with military inspired silhouettes.
FUNCTIONAL-FIRST
We utilise innovative outerwear technologies and proven material sciences and fuse it with fashionable and relevant apparel. We invest heavily into researching our designs and materials, ensuring our customers receive some of the most luxurious and adaptable garments on the planet.

32A LONDON ROAD, ALDERLEY EDGE
7L STORE
Our Store stands proud and is a cornerstone of Alderley Edge Village, Cheshire. Since opening in November 2021, the store and its premium clientele, has inspired and attracted many other high profile businesses to invest into the village including Kitchen design and supply, Tom Howley's, Restaurant San Carlo's and recently bar / restaurant Turquoise amongst many new bars, women's stores, barbers and hairdressers. It also brings many new people to the Alderley Village who walk around enjoying all the village has to offer.

Military Inspiration
7L combines military inspiration with sustainable design, creating exclusive and functional clothing.
Inspired by the ECWCS, the brand offers innovative garments that blend performance and style, positioning itself as a leader in technical fashion. Its commitment to sustainability and creativity ensures its impact on future generations.

The Core
At its core, 7L is committed to fusing contemporary aesthetics with timeless designs. The brand's creations are designed to inspire not only wearers but also young creatives and the next generation passionate about fashion. This approach ensures that every 7L piece transcends fleeting trends, offering enduring style and functionality.

The Design Philosophy
The brand's meticulous design philosophy prioritises both form and function, ensuring that every product meets the demands of modern lifestyles while honoring traditional design principles. This philosophy aligns with 7L's mission to inspire innovation and creativity within the fashion industry.

The Next Generation
As the world becomes increasingly virtual, 7L recognizes the importance of grounding the next generation in tangible skills and creativity. By encouraging craftsmanship and hands-on innovation, the brand aims to cultivate a culture that values both technological advancements and the artistry of physical creation.
NEWS

Schoeller to Close Swiss Manufacturing Plant, 170 Employees To Lose Jobs
It's something we never thought we'd see or hear, but Schoeller Textil AG will cease manufacturing operations in Sevelen, Switzerland, toward the end of 2025. Our founder Jamie Lundy visited Schoe...
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JIMMY CHOO ACADEMY INVITES VISIONARY LUNDY AND SEVEN LAYER AS PARTNERS
Reported by Nish: JCA INVITES VISIONARY LUNDY AND SEVEN LAYER AS PARTNERS The Jimmy Choo Academy has invited visionary founder Lundy and SEVEN LAYER as partners in their pioneering fashion school. ...
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